Brand identity creation for Campus Biotech

Campus Biotech is a centre of excellence located in the heart of Geneva, where scientists and entrepreneurs from the biotechnology sector can develop their ideas and technologies.

Services we provided for this project:

  • Brand identity
  • Brand positioning and messaging
  • Illustration
  • Print design

Where Innovation Happens

The creation of Campus Biotech is the result of a partnership between The Ecole Polytechnique Fédérale de Lausanne, University of Geneva, Hansjörg Wyss, Wyss Foundation and the Bertarelli family.

The brand we created for the consortium is underpinned by the idea that Campus Biotech is a place “Where Innovation Happens”. It’s a place of excitement, a place where new ideas are born and a place where biotech entrepreneurial activity thrives. The communications we designed reflect this energy with the use of graphic waves and brushed metal effects.