Brand identity creation for Battersea Power Station

We pitched and won the project to create the brand identity for Battersea Power Station, one of the largest property developments ever to be undertaken in the UK. Financed by a consortium of Malaysian businesses, the eventual development will cover over 921,000 square metres.

Figaro Brands - Work: Battersea Power Station - Advertising Hording

Services we provided for this project:

  • Brand architecture
  • Brand identity
  • Brand positioning and messaging
  • Digital and web design
  • HTML/CSS programming
  • Illustration
  • Print design
  • SEO

Central London’s Powerhouse

Our brand identity depicts the famous old art deco building meeting the new architecture of Rafael Viñoly. The idea running through all communications is “Central London’s Powerhouse”.

We are proud to be involved with a project that sold £600m worth of property, in just four days – a world record.


Figaro Brands - Work: Battersea Power Station - Printed Bag