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Creating a brand identity for Progress

Progress is a charity based in the northwest of England that helps differently abled people secure jobs and a brighter future.

Figaro Brands - Work: Progress

Services we provided for this project:

  • Brand architecture
  • Brand identity
  • Brand positioning and messaging
  • Digital and web design
  • HTML/CSS programming
  • Iconography
  • Illustration
  • Print design
  • SEO

Realising the potential of differently abled people

As there were many untold stories of the charity helping young people to flnd their chosen path in life, we wanted to celebrate this achievement in Progress’s new identity. We worked with the team to reinvigorate their image around the central idea of “realising the potential of differently abled people”. This positive refreshment was reflected in all their¬†communication materials and particularly in the photography and the arrow¬†shaped logo which consists of drawings of the skills of young people (ie listening, sharing, timekeeping, repairing etc).

Figaro Brands - Work: Progress